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Learn about the new feature: TikTok Live subscriptions

 

TikTok has a new program that allows direct creators to offer a paid subscription service to their fans that profits the creator and gives the subscriber certain privileges. The new program is called Live Subscription, and TikTok officially announced its launch on Monday.

If you're a content creator or TikTok fan and want to support your favorite creator, you may have some questions about direct subscription and how to apply it to your TikTok experience. Therefore, we have compiled this useful guide to help detail what we know so far about the live subscription program in .

Who is the direct subscription program for? TikTok

TikTok's live subscription is for both live creators and fans who want to show their support to the creator through a paid subscription. Fans basically pay a monthly subscription, generating profits for their favorite live creators, and in return, fans receive certain benefits for subscribers.

what privileges do subscribers receive?

there are three main benefits that subscribers can expect through direct subscription:

  • Subscriber Badges: Subscribers receive badges that are displayed next to their names in their profile and are upgraded over time.
  • Custom Emotes: Subscribers have access to exclusive expressions specifically designed by creators to use during live sessions to make them more active.
  • Subscriber-Only Chat: When you only play subscriber chat, their creators and subscribers have exclusive access to each other, enhancing personal communication more between the creator and the viewer.

What are the eligibility requirements for TikTok's direct subscription program?

for the creators

in order to participate, creators must have at least 1,000 followers and be 18 years of age or older.

for subscribers

you must be at least 18 years old to buy a direct subscription and receive or send coins and gifts.

when will it be available?

the first launch date is expected to be may 26.

However, it should be noted that this date is the launch of the live Subscription test, so not all TikTok creators will offer subscriptions at that time. Only a limited number of "invited creators" will be able to initially submit subscriptions when the live subscription program begins later this week.

how much will it cost?

TikTok did not share the cost of subscriptions in its official announcement of the service.

According to TechCrunch, the cost is expected to be "comparable" to the cost of subscriptions on Twitch. If this is true, subscribers can pay at least $4.99 per month for the subscription.

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